HomeWebsite & SEO6 Best Ad Networks For Publishers to Monetize Website in 2022

6 Best Ad Networks For Publishers to Monetize Website in 2022

If you are wondering about the best and most profitable advertising platforms, we have prepared a list for you. Today in this article, we have listed the 6 best ad networks for small publishers and new bloggers to easily monetize a blog or a website.

When we talk about the best ad networks for bloggers, we think Google Adsense is the best ad network. But to apply for Google Adsense, we must adhere to its terms and conditions.

For example, to apply for Adsense, your domain name must be over 6 months old and your blog must receive minimal organic traffic. So, to get approval for Google Adsense, you must comply with all standards of Adsense policy.

Some advertising platforms allow you to earn money immediately, regardless of how many visitors you get to your site. these advertising platforms; Adsterra and PropellerAds. You can start earning immediately by signing up to these services.

Click to sign up to Adsterra

Click here to sign up to PropellerAds 

Another recommendation for sites with low visitors is RevenueHit advertising platform. You can easily register and start making money right away.

Click to sign up for RevenueHits.

Now let’s get into the details of our list:

webtools-teknonel

1- Google Adsense

Ad Formats: Display ads, Text ads, Link unit ads, In-feed ads, Feed ads, In-article ads, Matched content ads, Video ads Games ads, Mobile ads

Cost Model(s): CPC, CPM, CPA, CPI, CPL, CPS

Minimum Deposit: $100

Targeting: Device, Operating system, Browser (including browser version and language), Blacklist / Whitelist domains (sub-ID and IP based), GEO, Carriers, Connection type (3G/Wifi), Day of the Week, Specific hours of the day

Adsense is by far the most well-known network, and most agree that their ads tend to perform the best but work better on sites relating to certain niches.  In the future, maybe we’ll post an article on the top paying Adsense niches…

You can choose from all different types of sizes, text or display ads, and you are able to customize your own ads (colors, font, etc.) to a point. They pay once a month via direct deposit or mailed check, and every month you have to have earned at least $100 to qualify for a payment.

2- Media.net

Ad Formats: Contextually Relevant Ads, Native Ads Display to Search (D2S) Ad format Mobile, Responsive Ads

Cost Model(s): CPM, CPC, CPA, and CPL

Minimum Deposit: $100

Targeting: Device, Operating system, Browser (including browser version and language), Blacklist / Whitelist domains (sub-ID and IP based), GEO, Carriers, Connection type (3G/Wifi), Day of the Week, Specific hours of the day

Media.net is the ad network powered by Yahoo! and Bing. Their ads look different because they’re just these little colored keyword blocks. Media.net works to ensure that the keyword blocks blend well with your site — they will often use the same color scheme. These ads complement Adsense ads very well mainly because they do look very different from them. Media.net pays monthly with Paypal, but like Adsense you have to have met that $100 minimum in a month’s time to get a payment.

mediadotnet-logo

3- Ezoic: An Intelligent Platform For Publishers

Ad Formats: Push notifications, In-page push, and Pop, video, responsive

Cost Model(s): CPC, CPM, CPA, CPI, CPL, CPS

Minimum Deposit: $20

Targeting: Device, Operating system, Browser (including browser version and language), Blacklist / Whitelist domains (sub-ID and IP based), GEO, Carriers, Connection type (3G/Wifi), Day of the Week, Specific hours of the day

Ezoic is one of the best ad network technology to earn a great income when it comes to monetizing your websites. We tested Ezoic and have seen almost %240 increase in ad revenue compared to Google Adsense.

If you have a small website with less than 10k traffic, You can use Ezoic Access Now Program to sign up for Ezoic!

If you have a website with more than 10K pageview per month then Ezoic for Publishers- sign up for Ezoic!

If your blog has been already approved by AdSense and if you are looking to at least 3x your earning then I would recommend using Ezoic ad network. Before going into details it is important for you to understand what exactly Ezoic is.

What Is Ezoic?

Ezoic is an intelligent A.I platform and ad optimization tool that promises you improved user experience and earn more digital revenue from your website or blog.

How does Ezoic Work?

Ezoic works as an AdSense partner. It is a certified publishing partner of Google.  As compared to AdSense it gives more earning but getting approval in this platform is much harder as compared to AdSense.

You can use this platform in a two way. Either as AdSense alternatives or as speed booster.  By monetizing a site with Ezoic you are choosing to use a platform that puts website at total control of their monetization by empowering them with true machine learning.  The streamline revenue growth and improve user experiences unlike other platform solutions it is not a service provider. Sites do not need to outsource their revenue or add management to a third party with interest that may not align with the site’s best interests.

Ezoic is a technology not a collection of adds up shop service reps. Their sophisticated yet easy to use monetization tools put all the best ad networks, adopts techniques and testing practices into a manageable interface for users. It’s lets site be as hands-on or hands-off as they would like to be. Ezoic ad tester is a core piece of their monetization platform that allows sites to drag and drop ad place holders that Ezoic will then automatically test and fill with the most effective networks placements and locations for each visitor. It eliminates the need for applying to multiple ad networks and provides the granular optimization provided by a full staff of adoptive professionals.

It provides instant access to things like Google’s ad exchange, premium ad partners, header bidders, and more. Ezoic Al will automatically help a site to increase ad rates over time by treating each visitor differently while providing granular  insights that are often missing  when monetization  is outsourced.

Maximize Revenue

Ezoic allows you ensure you are maximizing website revenue according  to your  preferences without the need of contracts, complicated terms or exclusivity.

Any site can creates an account today and begin testing Ezoic. 30 days are free and Ezoic  always allows the ability for sites to split test  versus their current setup

4- Infolinks

Infolinks uses advanced technology and does not take any space for placing ads in a blog or website.

It means that they use text ads. Whatever content you have published on your blog, it will display ads within the content.

Usually, you can see in Google Adsense and Media.net that you will get all types of ads such as banner ads and responsive ads, which take huge space on a website, but with Infolinks, it is different.

So if your blog or website is getting massive traffic, then using these ads networks, you can earn a massive amount of money. It has a minimum payout of 50 dollars.

5- Adsterra- Great for New websites

Ad Formats: Popunders, Push, Banners, Direct Link, Native Ads, Vast (video), Social Bar, Interstitials

Bidding Model: CPM, CPA, CPI (PPI), CPC, CPL, CPO, RTB

Minimum Deposit: $5 (bitcoin and tether- USDT choice)

Sign up to Adsterra: adsterra.com

Targeting: GEO, Operating systems, Device formats, Connection type, Traffic type, Mobile carrier, Zone limitation, Days of the week, Time range, Frequency capping, Browsers, Browser’s language, Anti-AdBlock zones, IP range, User activity, Retargeting audiences, Broker traffic.

Adsterra is an advertising platform that has come forward recently. With easy approval, you can quickly get ads on your site. It is also easy to install. All you have to do is paste the ad code wherever you want on your site.

adsterra-minAdsterra is a world-known ad network with a Partner Care approach, serving over 30 billion ad impressions per month worldwide.

Among the variety of ad formats, their custom Social Bar stands out as a highlight. Being evolution of the in-page push, Social Bar allows full customization regardless of OS, browser, or subscription. You can shape it into chats, video teasers, messenger icons, interstitials, push, notifications, or literally anything you want.

Adsterra works with 12K+ direct publishers and 8K+ brands, affiliates, media agencies, and ad networks dealing with mainstream and non-mainstream verticals.

The service offers a quick launch thanks to fast approval and a 3-level security screening. Malware is strictly prohibited. Advertisers may choose between an intuitive self-serve platform with automated onboarding and live-chat support or working through a personal manager.

Adsterra offers you a wide range of payment methods: Paxum, WebMoney, Bitcoin, Wire Transfer, Capitalist, Yandex Money, Visa/Mastercard, Bitcoin, PayPal, and Wire Transfer.

adsterra-logo

6- Propeller Ads – Easy to Use and Fast Acceptance

Ad Formats: Popunders, Push, Banners, Direct Link, Native Ads, Vast (video), Social Bar, Interstitials

Bidding Model: CPM, CPA, CPI (PPI), CPC, CPL, CPO, RTB

Minimum Deposit: $5

Sign up to Propellerads: propellerads.com

If you have a new and small website, Propellerads will work best for you. This platform has a fast acceptance and no traffic requirements. You only need to sign up, place the ad codes and start earning!

1. Global coverage:

PropellerAds claims to monetize 100% web traffic with its massive advertiser pool from around the globe. This means websites with non-English content can get advertisers wanting to show ads to a specific native language audience.

2. Clean ads:

With the help of technology and manual automation, PropellerAds monitors the quality of ads on the website. The same is used to filter out ads with malware and obscene content, only showing high-quality and risk-free ads to users.

3. AdSense compatible:

Most publishers partner with multiple networks (including Google AdSense) for better ad revenue monetization. Keeping this in mind, PropellerAds has designed its platform to work smoothly with AdSense on the publisher’s website.

4. Adblock Bypass:

Ad blockers cause revenue loss for publishers. Adblock Bypass, a solution by Propeller Ads, offers publishers a way to monetize ad block users by replacing standard display ads with non-intrusive ads (like native ads).

5. OnClick PopUnder Ads:

Also known as ClickUnder ads, these ad types expand to full-screen mode if users click on them. These ads offer more details to the users with a link to the advertiser’s website.

The format can help generate more revenue for publishers and also gives a clear picture of the user’s interest to advertisers (this data can be later used for retargeting), thanks to the user’s click on the page.

6. Publisher community:

Propeller Ads has an online publisher community with frequent meetups for idea sharing and to help publishers grow their business.

7. Push Notifications:

For mobile publishers, Propeller ads has a push notification service to drive more traffic. This is done by showing a notification on the user’s screen about the latest content or services on the site which might interest him/her.

8. Lower payment threshold:

The company has recently updated its payment terms. With this new update, the minimum payment threshold has been reduced to $5. Also, publisher earnings are credited using an automated system to avoid manual error and delay.

Just like adsense payment, PropellerAds rewards publishers with traffic from top-tier countries. However, it is also open for websites with non-English traffic and content, for both desktop and mobile platforms.

Another ad network you can apply to is Reklamstore. We also wrote an article for this company headquartered in Turkey.

AdMaven : Leading Digital Ad Networks

Ad Formats: Push notifications, In-page push, and Pop

Cost Model(s): CPC, CPM, CPA, CPI, CPL, CPS

Minimum Deposit: $50

Targeting: Device, Operating system, Browser (including browser version and language), Blacklist / Whitelist domains (sub-ID and IP based), GEO, Carriers, Connection type (3G/Wifi), Day of the Week, Specific hours of the day

There are many popular ad networks on the internet using which you can monetize your blog or website. But to use those ad networks your blog must have decent traffic. If there are no visitors on your blog, it becomes tough for new publishers to get approval on those ad platforms.

As we know, for a new blog or site its takes time to gain traffic. So, to apply for popular ad networks like AdSense or Media.net you have to wait for 3 to 6 months. So, if you are in hurry and want to monetize without wasting the precious 3 to 6 months for approval, I would recommend you AdMaven.

AdMaven is widely popular amongst bloggers and small publishers. The minimum traffic required to use this ad network is zero. That means if your blog is new and has no traffic then also you can apply for this program and can monetize your blog using their ads.

So, to use AdMaven you do not need to worry about traffic. The basic criteria to use this ad platform is to create an account here and then place their ads on your blog.

Now, you know how easily you can apply for AdMaven. Let us now discuss what types of ads you can run while using these networks.

Types Of Ads Format

There are 8 ad formats you can use to earn money through AdMaven, these are Pop upNative push, Push In PageBanner VPNAds FloaterAd Block By PassLightbox, and Interstitial. To use these ad formats you have to select any of the ad formats. Amongst all the formats I recommend using Pop Ads because using pop ads you can earn more money as compared to the other ads format.

Payment

Getting paid is easy and straight-forward. AdMaven gives their publishers the ability to choose their preferred payment method with multiple alternatives that include PayPal, Payoneer, bank wire transfer, Bitcoin, Paxum, WebMoney, and Epayments. You can simply choose the desired payment method in your dashboard Panel.

Verdict

I would recommend to all the new publishers to apply for this ad networks if you have just started blogging because according to me it is one of the best ad networks for small publishers who have just started blogging

What are Ad Networks and Why You Need One

For newbies to the game, the number of available ad networks to choose from can be overwhelming.

You may be wondering where to start or how to cut through all the noise to find golden opportunities.

But this wasn’t always the case.

While ad networks have always existed in one form or another, things were much simpler and far less competitive prior to the online business model we are now familiar with.

This is best illustrated by looking at the print world.

Publishers of magazines and other print materials have dedicated advertising sections, such as full page, half page or front cover ad slots you can purchase to advertise your offers.

This would typically involve booking your ad slot in advance with the publication and paying a set fee for the ad slot for the duration of the print run.

Obviously, this is an over-simplification of the process, but serves to get the point across that booking ad space in a publication is a relatively straightforward affair.

But what happens when you factor in a website with over 1 million daily impressions and multiple ad slots on every page, including additional formats like rich media, pop-unders, and native or contextual links?

All of a sudden, our simple business model becomes impossible to manage.

While the publisher may fill it’s premium ad slots the traditional way, by selling advertising space via a direct sales team or programmatically, they are still bound to have a large amount of unsold inventory which doesn’t get filled.

This remnant inventory consists of non-premium impressions, which are typically sold as packaged impressions to the highest bidder.

And that’s where ad networks come in!

An ad network, at its basic level, connects buyers and sellers in an online marketplace by aggregating supply and demand.

They are responsible for buying remnant inventory from the publisher and distributing this inventory through impressions to advertisers.

They essentially act as a broker between supply and demand.

A publisher may even use two or more premium ad networks to fill all their available remnant inventory not filled by direct sales and use a remnant inventory supplier such as Adwords to make sure all their impressions get filled.

This practice is known as waterfalling and ensures that inventory is sold for the highest rate available at the time.

Today, we’ve come a long way from when digital ad networks first started, back in the 90s.

Ad networks are now able to use today’s tech to target users based on interests, behaviors, GEOs and lots more besides.

Impressions are served via RTB platforms which provide inventory to advertisers on an auction basis, where you compete with other advertisers in real-time for the ad slot.

So let’s look at what business models exist among ad networks and how you can use them to optimize your own ad campaigns and start making those juicy profits!

Types of Targeting

Here are the most important targeting options you’ll find on ad networks:

  • GEO
  • Platform
  • Device
  • Carrier
  • Publisher domains
  • Keywords
  • Time of day
  • Browser / OS
  • Retargeting
  • Categories
  • Audiences
  • Interests
  • Age
  • Gender
  • and more.

Some ad networks might additionally allow run of all sites on the network (RON) or you can target specific publisher domains to run your ads which are non-category-specific (ROS).

Next, you’ll want to specify your budget and frequency capping for the campaign.

The network then facilitates the execution of the campaign through network tags that are placed on the publisher’s site.

Using this technology, you’ll also be able to rotate banners to display within your chosen targeting options and split test your ads to find the best performing creatives for your campaign.

Finally, an ad network provides a convenient reporting and measurement platform which you can use to assess your cost and engagement.

And that’s together with the many channels you can advertise on, including display, video, mobile, social, search, pops, native and push advertising campaigns, each with their own targeting options.

So if you have a campaign you are running on native ad networks, you can try it out on push ad networks, and vice versa, to see which one performs the best for your offer.

You’ll also need to split test your campaigns by trying different targeting options for your creatives to see which ones are helping or hindering your progress.

Ad networks give you a central platform to analyze your data across multiple publishers and help you compile reports for the campaign to identify areas of strength and weakness.

If you find a particular creative is performing well with a particular traffic source for your targeted interest groups, you can stop running the ads which are not bringing your results and focus more ad spend on the ads with a high CTR.

Mehmet S. Kaya
Mehmet S. Kayahttps://teknonel.com
Mehmet is one of the administrator of Teknonel. As a software developer, he loves to share his knowledge in related topics. He is highly familiar with the editorial process from the inception of an article idea, through the iterative process, publishing, and performance analysis as well as product reviews.

6 COMMENTS

  1. I use Ad.Plus on my sites. They are a Google MCM partner and offer both video and display ad formats. The are definitely one of the top 3 networks out there.

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